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sql-server-samples/samples/features/machine-learning-services/python/getting-started/customer-clustering/customer_clustering_ng.py
T
2017-08-17 20:47:48 -07:00

116 lines
4.3 KiB
Python

# Load packages.
import pandas as pd
from revoscalepy import RxInSqlServer, RxSqlServerData, RxComputeContext, rx_import
from sklearn.cluster import KMeans
from sklearn.decomposition import PCA
import matplotlib.pyplot as plt
from mpl_toolkits.mplot3d import Axes3D
from scipy.spatial.distance import cdist, pdist
import numpy as np
def perform_clustering():
##########################################################################################################################################
## Connect to DB and select data
##########################################################################################################################################
# Connection string to connect to SQL Server named instance
conn_str = 'Driver=SQL Server;Server=localhost;Database=tpcxbb_1gb;Trusted_Connection=True;'
input_query = '''SELECT
ss_customer_sk AS customer,
ROUND(COALESCE(returns_count / NULLIF(1.0*orders_count, 0), 0), 7) AS orderRatio,
ROUND(COALESCE(returns_items / NULLIF(1.0*orders_items, 0), 0), 7) AS itemsRatio,
ROUND(COALESCE(returns_money / NULLIF(1.0*orders_money, 0), 0), 7) AS monetaryRatio,
COALESCE(returns_count, 0) AS frequency
FROM
(
SELECT
ss_customer_sk,
-- return order ratio
COUNT(distinct(ss_ticket_number)) AS orders_count,
-- return ss_item_sk ratio
COUNT(ss_item_sk) AS orders_items,
-- return monetary amount ratio
SUM( ss_net_paid ) AS orders_money
FROM store_sales s
GROUP BY ss_customer_sk
) orders
LEFT OUTER JOIN
(
SELECT
sr_customer_sk,
-- return order ratio
count(distinct(sr_ticket_number)) as returns_count,
-- return ss_item_sk ratio
COUNT(sr_item_sk) as returns_items,
-- return monetary amount ratio
SUM( sr_return_amt ) AS returns_money
FROM store_returns
GROUP BY sr_customer_sk ) returned ON ss_customer_sk=sr_customer_sk'''
# Define the columns we wish to import
column_info = {
"customer": {"type": "integer"},
"orderRatio": {"type": "integer"},
"itemsRatio": {"type": "integer"},
"frequency": {"type": "integer"}
}
data_source = RxSqlServerData(sql_query=input_query, column_Info=column_info, connection_string=conn_str)
RxInSqlServer(connection_string=conn_str, num_tasks=1, auto_cleanup=False)
# import data source and convert to pandas dataframe
customer_data = pd.DataFrame(rx_import(data_source))
print("Data frame:", customer_data.head(n=20))
##########################################################################################################################################
## Determine number of clusters using the Elbow method
##########################################################################################################################################
cdata = customer_data
K = range(1, 20)
KM = [KMeans(n_clusters=k).fit(cdata) for k in K]
centroids = [k.cluster_centers_ for k in KM]
D_k = [cdist(cdata, cent, 'euclidean') for cent in centroids]
dist = [np.min(D, axis=1) for D in D_k]
avgWithinSS = [sum(d) / cdata.shape[0] for d in dist]
plt.plot(K, avgWithinSS, 'b*-')
plt.grid(True)
plt.xlabel('Number of clusters')
plt.ylabel('Average within-cluster sum of squares')
plt.title('Elbow for KMeans clustering')
plt.show()
##########################################################################################################################################
## Perform clustering using Kmeans
##########################################################################################################################################
#It looks like k=4 is a good number to use based on the elbow graph
n_clusters = 4
est = KMeans(n_clusters=n_clusters, random_state=111).fit(customer_data[["orderRatio", "itemsRatio", "monetaryRatio", "frequency"]])
clusters = est.labels_
customer_data['cluster'] = clusters
#Print some data about the clusters:
#For each cluster, count the members
for c in range(n_clusters):
cluster_members=customer_data[customer_data['cluster']== c][:]
print('Cluster{0}(n={1}):'.format(c,len(cluster_members)))
print('-------------------')
#Print mean values per cluster
print(customer_data.groupby(['cluster']).mean())
perform_clustering()