# Samples for specific SQL Server and Azure SQL features [In-Memory OLTP](in-memory) In-Memory OLTP can significantly improve performance of transaction processing in SQL Server and Azure SQL Database. It is a memory-optimized database engine integrated into the database engine, optimized for OLTP. With In-Memory OLTP you can increase the transaction throughput by up to 30 times, depending on the specifics of the workload. [Master Data Services](master-data-services) Master Data Services (MDS) is the SQL Server solution for master data management. Master data management (MDM) enables you organization to discover and define non-transactional lists of data, and compile maintainable, reliable master lists. [R Services](r-services) SQL Server R Services brings R processing close to the data, allowing more scalable and more efficient predictive analytics. [JSON Support](json) Built-in JSON functions enable you to easily parse and query JSON data stored in database, transform relational data to JSON text, and vice versa. [Temporal (system-versioning)](temporal) Built-in temporal functions enable you to easily track history of changes in a table, go back in history, and analyze historical data. ## Samples for Business Intelligence features within SQL Server [Reporting Services (SSRS)](reporting-services) Reporting Services provides reporting capabilities for your organziation. Reporting Services can be integrated with SharePoint Server or used as a standalone service.